Webflow, WordPress, Shopify or custom, chosen for your case rather than our stack preference. The build starts after the evidence says what it should do.
What you walk away with
The blueprint
Structure and words agreed before any pixels, so stakeholders argue on paper where changes are cheap.
Information architecture
Wireframes
Copy deck in your voice
The build
The platform that fits your case, with AEO, schema and tracking wired in from day one rather than bolted on.
Webflow · WordPress · Shopify · custom
AEO & schema baked in
Tracking wired before launch
The handover
Your team edits pages without a developer, and keeps unlimited training for the first 60 days.
CMS setup & training
Launch checklist
60 days unlimited training
How the method runs through it
01Find
Read the reviews, analytics and search demand before designing.
02Point
Decide what the site must do first, and what to ignore.
03Build
One system: site, copy, structure, tracking, AI visibility.
04Prove
Day-30 numbers in your own GA4, and a free fix round if the build misses.
Why it costs less than it looks: Per-page billing hides the real cost: the second vendor. We count the pages to scope the job, then quote it once. When the copy, build, SEO and tracking are one scope, a fix in one place cannot silently break another, and there is one throat to choke on day 30.
Which platform
We work with all of them.
When someone asks us to start from scratch, we build in Webflow. But that's a recommendation, not a rule. It includes the cases where you shouldn't hire us at all.
If this is you
We'd say
Why
Starting fresh · the site is your brand's face · marketing edits it often
Webflow
Your team edits layouts without a developer. Campaign pages ship in an hour, not a sprint. No plugins to break, clean semantic code for SEO and AI search from day one.
WordPress site that already earns
Stay put
Rebuilding is risk you don't need if the platform isn't the problem. We'll fix SEO, tracking and structure where it stands.
Blog-heavy · specific plugin ecosystem
WordPress
Genuinely better fit. We'll say so.
Testing an idea · single sales page · MVP next week
AI builder: do it yourself
Fast and cheap. Don't hire anyone yet, us included. Come back when you know people will pay.
Needs logins, a database, systems talking to each other
Custom application quoted separately
Webflow can't do this, so we build it properly, with someone named to maintain it. Priced above Growth, and the maintenance is quoted per case rather than sold as a monthly.
"Custom" means two very different things. A landing page or MVP isn't custom work; that's a quick build. Logins and a real database: that's a custom application, and it needs an owner.
"But cheap hosting is cheaper." It is, by about ฿3,000 a year. At ฿2,000–5,000 per developer request, five changes cost more than five years of that difference.
